ZAFUL is an online fashion clothing brand that was founded and launched in 2007. The online clothing retailer is based in Shenzhen, Guangdong, China and it is owned by Hong Kong Bi'an Information Technology Co. limited.^[2][3]

Zaful is your one-stop online shop for today's most daring, exciting and edgy Fashion apparel. Our affordable collections are all about redefining trends, design excellence and exceptional quality to satisfy the needs of every aspiring Fashionista.^[15]

A SUSTAINABLE FUTURE:

Everything comes with a method.

From the fashion trend research to the clothing design, we make our product as a creature of your emotions, your lifestyle, rather than a garment you wear.

BEYOND THE CONCEPT:

From the pattern making to the inks using, we aim at generating a green way of manufacturing.

We embrace the feelings and thoughts of all people.

BRING LOVE TO YOU:

Till now, you can receive ZAFUL products from over 260 different countries.

Also, more self-operated shipping lines are opening up to shorten your waiting time and deliver a more guaranteed service.

We stand by your side.

CUSTOMIZED EXPERIENCE:

Any worries?

Our 24/7 customer service is always here to help.

You can easily find out our friendly customer advisor by Facebook live chat, Twitter, Instagram, email or phone.

Zaful has been able to have a strong presence online, where consumers are engaging heavily with the brand via Social media.

Statistics show as of March 2018 that:

One of the company key strategy is collaborating with social media influencers such as bloggers and YouTube Star s in order to be associated with opinion leaders.Collaborating with influencers is extremely effective due to the potential audience reach.