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Versace Collection

Versace Collection

Versace Collection is a licenced diffusion lines.

These clothing line incorporate elements of the signature Gianni Versace line, while focusing on current seasonal trends.

Often these line is created and produced via other designer companies, which are in constant communication with the Versace Group.

Versace Collection is aimed at a younger audience than the main lines and it is also more available to a variety of economic demographics.

This collection replaced Versace Classic for Spring/Summer 2006 in a drive to eradicate a skewed Versace image, due to the diffusion of multiple clothing lines within the company.

In addition to the Versace Classic, the clothier also discontinued Versace Intensive and Versace Young in 2005 for the same reasons.



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