After graduating from University, he began to develop skills in Marketing as he worked for several companies. His expertise lies in Social media marketing & Strategy, search engine marketing and pay-per-click advertising. He has consulted for various brands including Billboard, MGM, and McDonald's. 
Benny has been a speaker at CES, New Media Expo, VidCon, and Silicon Beach Fest. 
Benny is a former Yonex-sponsored Junior National Badminton Player.