Juan Luis Lagunas Rosales
Juan Luis Lagunas Rosales
Personal Life
The video in which Juan Luis Lagunas Rosales insults Nemesio Oseguera Cervantes.
Lagunas was born in the state of Sinaloa and grew up never knowing who his father was. At a younger age, his mother would eventually left him to be looked after by his grandmother.
At the age of 15, he left the house and his hometown without finishing school.
He moved to the nearby
municipality of Culiacan. He started out by washing cars to make a living.
Years into his life of work and entrepreneurship, he began to have invitations to parties.
He fell into a life of excess drinking and started posting the video on Social Media imbibing all kinds of alcoholic drinks, and chug bottles of whiskey until he passes out.
The videos began going viral and as time went by he became a sensation on YouTube. By the time he was 17, he had more than a million followers on Facebook and with more than 300k on Instagram.
Insult of Nemesio Oseguera Cervantes
Photo of Juan Luis Lagunas taken after he was shot and killed.
On the evening of Monday, December 18th, 2017, while he was out with his friends at a bar in Jalisco, a group of armed men burst in and fired at Lagunas. He died sustaining about 15-18 bullet wounds and was later identified by authorities by his tattoos.
Lagunas had posted a video on his YouTube where he begins to insult one of Mexico's most notorious cartel drug lord, Nemesio Oseguera Cervantes, known as "El Mencho". In the video, he says: “El Mencho a mí me pela la verga" (trans."El Mencho can peel my dick"). Authorities and people in the media, along with the internet, strongly believe that the person who ordered the killing was El Mencho.