Guy Winch got his Ph.D.. in Clinical psychology from New York University and completed several years of post-doctoral work in family systems. In his new book, “Emotional First Aid: Practical Strategies for Treating Failure, Rejection, Guilt, and Other Everyday Psychological Injuries” he suggests a simple but revolutionary idea—that applying emotional first aid to common psychological injuries when we first sustain them would have a powerful impact on our mental health, emotional resilience and our physical health. He uses cutting edge psychological science to illustrate the surprising ways seven common psychological injuries (Rejection, Loneliness, Loss, Guilt, Rumination, Failure, and bouts of Low Self-Esteem), impact our behavior, mood, cognitive functioning, and physical health and provides practical tools for treating them. ^[1]