DankStop

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DankStop is an online headshop considered to be one of the largest of its kind in the world. [8] ​ The online retailer carries a wide selection of the highest quality glass pipes and smoking accessories, stocking water pipes, bubblers, dab rigs, hand pipes, nails, vaporizers, accessories, and more. [9]

Overview and Development

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DankStop Executive Team

DankStop was founded by Louis Coniglio ​ and Feliks Khaykin in 2014. [6] ​ As the business grew, Coniglio and Khaykin brought on two new partners to help scale their business; Gabe Aronich is in charge of business development and Andre Bulatov works as their full stack developer. [6] ​ DankStop has an annual revenue of $10 million. [6]

Marketing and Social Media

DankStop uses guerilla marketing tactics and social media to promote their brand. To build their online following, DankStop created different social media accounts to appeal to different niches in the cannabis. For example, one account may appeal to enthusiasts of exotic glass products while another strategy utilizes hashtags like #DankDivas to show beautiful women in marijuana related posts. DankStop has grown  a substantial following on their official accounts as well and as of September 2018 they had garnered 241K followers on Instagram ​ over 14K likes on Facebook ​, and almost 5.8K followers on Twitter ​. [4] [3] [8]



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