Totem is a Brooklyn-based jewelry brand. Totem seeks to break from old paradigms surrounding fine jewelry to offer something emblematic of the modern woman. The brand stands for women's empowerment and female bonds, and is a stance against fast fashion. It also aims to stand for progressive values. A percentage of all net profits go towards organizations that advance women's and human rights, as well as environmental issues. 10% of net profits from the soft launch period will go towards supporting the Standing Rock Sioux. 
Totem's first product is a contemporary take on the classic bangle. 
Totem's sales are direct-to-consumer. The Founder is Isadora Tang.