Sean Kelly is an entrepreneur who founded Jersey Champs which makes custom jerseys based on trends and hip-hop culture as well as original designs. Since launching Jersey Champs, Sean has become a multi-millionaire and has been featured in Entrepreneur, Inc. Magazine, The Huffington Post, Forbes, Thrive Global, Yahoo News, New York Times, BuzzFeed, FutureSharks and a number of blogs and podcasts.
As of May 2018, Sean Kelly has a net worth of $2.5 million through his sole equity in Jersey Champs.
Sean grew up in Bridgewater, New Jersey and graduated from Bridgewater-Raritan High School. He has considered himself an entrepreneur and in elementary school would sell candy, Pokémon cards, crazy bones, and whatever else he could get his hands on.
At one point in 5th grade, he was suspended from school because his classmates preferred Sean's candy over the school's vending machines, undercutting the school's profits.
Career and Entrepreneurship
Sean launched Jersey Champs in May 2016 out of his college dorm room at Rutgers University. He started with $1,000 and took in pre-orders for his first jersey and sold all 100 jerseys in the first week. Jersey Champs' first jersey concept was for Drake's Views From the 6 album. Combining hip-hop culture and trending memes with the world of jerseys, Sean collaborates with a team of independent graphic designers he found on Instagram and Behance to create the final product.
Sean had several struggles in the early days of Jersey Champs. During Black Friday/Cyber Monday 2016, Jersey Champs had a massive increase in demand and were a month late on orders, resulting in chargebacks and refunds. Also in 2016, the music festival Neon Desert ordered 100 jerseys and never paid. Sean learned from these experiences and make the proper adjustments to his business, such as moving to Shopify and never sending jerseys without a down payment. Jersey Champs has since grown to become one of the largest jersey companies in North America.
Utilizing his experience in business, Sean contributes to several websites including Forbes, BuzzFeed, Kivo Daily, Thrive Global, LinkedIn and Medium.
Sean dropped out of college during his sophomore year to work on Jersey Champs full time; the company is now a multi-million dollar company.
Sean targets the millennial demographic and prices most of his jerseys under $40. He has grown Jersey Champs by leveraging Facebook, Snapchat, Twitter and Instagram Ads and also collaborating with influencers and celebrities.
Notable people who have worn his jerseys include Meek Mill, Young Thug, Lil Yachty, Lil Pump, Fatboy SSE, Mark Cuban, Action Bronson, Khalid, Logic, Wale, Tory Lanez, Michael Rapoport, Dez Bryant, Marcus Peters, Kyrie Irving, YBN Nahmir, Martavis Bryant, Young M.A, Lil Wayne, Futuristic, Landon Collins, 2 Chainz, Jae Crowder, 21 Savage, Dave East, Dwarf Mamba, Victor Oladipo, Skinny From the 9, Chris Brickley, The Professor and Casey Veggies.
With a large presence on Instagram, as of June 2018 the Jersey Champs account had over 1,300,000 followers.