Top Tree Agency

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Top Tree Agency is a full-service marketing agency and content aggregator. They are best known to utilize social media in their campaigns in order to attain maximum reach. Top Tree Agency was founded by Jonathan Lepow and Layne Schmerin and is based in Houston and Los Angeles, California.[2]


Overview

Top Tree was started after their brother, Brandon Lepow, passed away from cancer and they became motivated to destigmatize marijuana use.[6] Previously, Schmerin worked in the music industry while Lepow worked in dentistry.[12] Using their connection and experience, they developed a strategy to push cannabis through social media and created a successful model to do so.[6]


Strategy

From their initial successful strategy, Top Tree creates a personalized branding blueprint for companies.[7] Some of their most notable clients include Atlantic Records, Advanced Nutrients, Hemper Co., Ignite Cannabis, and Eaze Marijuana Delivery. In addition, Top Tree runs several wide reaching Instagram accounts including @toptree (634k followers as of February 2019), @weed (761k followers as of February 2019), and the official High Times Instagram account that boasts over 2.4 million followers as of February 2019. Top Tree has a social media reach of over 10 million followers.[8]

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