The rules of Stolen Girlfriends Club: a youthful rebellious spirit, a healthy sense of humour, and the ability to entertain and make things matter.

The founders of the boutique brand, Dan Gosling, Luke Harwood and Marc Moore, are a New Zealand based trio with backgrounds in surfing.

Their approach to the fashion business is as relative outsiders: they have no professional design training and began simply by making clothes for themselves and their friends.

^[0]