Rich Lux

(born 8 August 1993) is a

from

,

.

He is inspired by gay culture and often portrays his drag queen persona.

Rich is a content creator on YouTube who makes videos on luxury goods, beauty and fashion.

He also reviews items and accessories catering to both men's and women's fashion, in addition to creating comedy and satire videos that have included Jaclyn Hill, James Charles, Gabbie Hanna, Shane Dawson, Jeffree Star, Tati Westbrook, NikkieTutorials and many others.

His most viewed video as of June 2019 is titled "Michael Kors laughing at Manny MUA & James Charles catwalk" with more than 2.4M views.

Rich occasionally makes music, one of which was uploaded to his YouTube channel on March 21, 2019 and titled "RICH LUX CLOCK IT THE HOUSE MUSIC VIDEO".

The music video has garnered more than 198k views as of June 2019, and his music can largely be found on his blog and on iTunes.

He is also extremely active on social media with more than 300k subscribers on YouTube, 129k followers on Instagram and 53k followers on Twitter as of June 2019.

Rich was born in on August 8, 1993 in Houston, Texas and was raised in a Hispanic household.

He grew up around transgender people, drag queens, hairdressers and make-up artists.