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Neeli Bendapudi

Neeli Bendapudi

Neeli Bendapudi received her Ph.D. from the University of Kansas and joined the Ohio State University in 1996.

She specializes in the study of consumer behavior in service contexts; her current research deals with customers' willingness and ability to maintain long-term relationships with firms and with the brands and employees that represent them.

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References

[1]
Citation Linkspeakerpedia.comSpeakerpedia
Jan 25, 2016, 2:21 PM
[2]
Citation Linkwww.math.ku.eduNeeli Bendapudi, PhD Dean KU School of Business
Jan 25, 2016, 2:21 PM
[3]
Citation Linkapbspeakers.comNeeli Bendapudi | Speaker Profile and Speaking Topics
Jan 25, 2016, 2:21 PM
[4]
Citation Linkwww.business.ku.eduNeeli Bendapudi | School of Business
Jan 25, 2016, 2:21 PM
[5]
Citation Linkamazon.comHow to Lose Your Star Performer Without Losing Customers, Too (HBR OnPoint Enhanced Edition)
Jan 25, 2016, 2:21 PM