Lior started his career in 2005 as a Sales Manager at Globe Diamonds. From 2011-2012, he was a Program Coordinator at Ma'ase and a Media Analyst at APCO Worldwide. From 2012-2013, he was a Junior Advisor at The Permanent Mission of Israel to the United Nations. From 2012 to 2017, he served as a Trainer and Consultant at Barry Katz Ltd. In 2010, Lior became a Senior Trainer at PresenTense. Since 2018, he has been the Owner of Lior Shoham Communications.