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Denise Lee Yohn

Denise Lee Yohn

Denise initially cultivated her brand-building approaches through several high-level positions in advertising and client-side marketing.

She served as lead strategist at advertising agencies for Burger King and Land Rover and as the marketing leader and analyst for Jack in the Box restaurants and Spiegel catalogs.

Denise went on to head Sony Electronic Inc.’s first ever brand office, where she was the vice president/general manager of brand and strategy and garnered major corporate awards.

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References

[1]
Citation Linkspeakerpedia.comSpeakerpedia
Jan 21, 2016, 11:40 AM
[2]
Citation Linkvimeo.comDenise Lee Yohn on Start-Ups Need a Minimum Viable Brand
Jan 21, 2016, 11:40 AM
[3]
Citation Linkvimeo.comDenise Lee Yohn's TED Talk: Great Brands Never Have to "Give Back"
Jan 21, 2016, 11:40 AM
[4]
Citation Linkvimeo.comBrand Expert Denise Lee Yohn on What Great Brands Do
Jan 21, 2016, 11:40 AM
[5]
Citation Linkvimeo.comKeynote Speaker on Brand-Building: Denise Lee Yohn
Jan 21, 2016, 11:40 AM
[6]
Citation Linkdeniseleeyohn.comDenise Lee Yohn
Jan 21, 2016, 11:40 AM
[7]
Citation Linktwitter.comDenise Lee Yohn on Twitter
Jan 21, 2016, 11:40 AM
[8]
Citation Linkhbr.orgDenise Lee Yohn on Harvard Business Review Blog
Jan 21, 2016, 11:40 AM
[9]
Citation Linkdeniseleeyohn.combrand-as-business bites (tm) -- Denise Lee Yohn blog
Jan 21, 2016, 11:40 AM
[10]
Citation LinkWhat Great Brands Do
Jan 21, 2016, 11:40 AM
[11]
Citation Linkamazon.comWhat Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest
Jan 21, 2016, 11:40 AM
[12]
Citation Linkdeniseleeyohn.comhttp://deniseleeyohn.com/
Mar 29, 2016, 1:20 PM