Dana Danelys De Los Santos (born October 4, 1990) known by her stage name, Amara la Negra, is an Dominican American musician and multi-talented artist. She is best known for being on Love and Hip Hop: Miami.

Since her participation in the prime time television show, La Negra's presence as a dynamic artist has pushed boundaries concerning the idea of racism in the Afro-Latino communities in the United States and throughout Latin America. ^[1]

De Los Santos was born and raised in the state of Florida by a single mother. Her mother migrated to the city of Miami where she worked endlessly, supposedly five jobs. When her mother gave birth to De Los Santos, she maintained her idea of work ethic in order to ensure that her daughter would have a bright future. The mother and daughter would live in the neighborhood of Allapattah.

Her mother, Ana Maria Oleaga, was adamant that her daughter would be a star one day, and so about a year after giving birth she would enter De Los Santos in a beauty pageant for toddlers in Florida.

Her one year-old daughter would go on to win first place in the contest.

During her upbringing, De Los Santos would become part of several elite performance art schools in Miami.

Her mother's work guaranteed that her daughter would be learn and intake all the lessons that would condition her to be a start.

De Los Santos attended dance classes everyday.

She also took acting and modeling classes throughout most of her upbringing.

De Los Santos had a childhood that revolved around the future of her career as an artist.

She never learned how to ride a bike or how to swim, or roller skate.

Her mother would often ask her, "Do you want to have fun or prepare for your future?" That question was instilled as a way for De Los Santos to constantly recall the determination of achieving success.

Due to the amount of work output of De Los Santos, she rarely had friends.

Born in the U.S., and of Dominican background, she visited the Dominican Republic for the first time at the age of 18.

Amara la Negra got her start as a child performer and personality on the weekly Univision's Sábado Gigante for six years. Her time on the weekly entertainment television show made her a prominent child artist in the Latin American community.

After her time with Sabado Gigante, she would go on to tour around Latin America as a dancer, singer, and actress.

In addition to her flourishing showbiz career, Amara La Negra is also a fashion entrepreneur.

She launched her own brand of sportswear and swim gear the ALN Clothing Line in April 2017.^[40]

Amara La Negra has been performing for years as a dancer and singer in the Latin American market since she was a young girl, and in 2015 began breaking into the American market with her song, "Asi".

The song reps Afro-Latinas and women of color in a way that challenges the norm and traditional modes of sexuality in musical genres such as that of reggaeton.

Two years prior the release of "Asi," Amara La Negra made a name for herself in the reggaeton sex-infused anthems such as "Muevelo".

She released the song, "Ayy" which became a hit in Latin America.

The music video for the song shows a provocative Amara La Negra exercising her sexual freedom.

For the next three years, Amara La Negra would put out single after single as an unsigned artist.

Some of her releases include:

Amara is active on social media.

As of July 2019, she has 133,000 subscribers on YouTube and 2M followers on Instagram.^[15][31]

Amara La Negra joined the cast of Love & Hip Hop: Miami in January 2018. After years of being a part of the Latin American music circuit and her participation in several music projects, the Love and Hip Hop franchise took notice of Amara La Negra. She joined the cast along with Trina, Trick Daddy, Gunplay, and several others.

In January 2018, Amara signed to Fast Life Entertainment Worldwide and BMG for a multimillion-dollar and multi-album record deal.

She also signed with United Talent Agency.