In July 2008, Current/Elliott was born when the stylist duo of Emily Current and Meritt Elliott met with friend and visionary Serge Azria.The

two parties learned they shared a similar vision of a new denim concept. With

Serge's tremendous expertise and passion for globally innovative ideas and organically inspired projects, coupled with the girl's original style, a magical alliance was born.

Serge Azria, CEO, owner and Creative Director of Current/Elliott is an intuitive entrepreneur who strives to make a difference. Serge

immerses himself in every collection and business venture. He

seeks to harmonize innovative ideas, fresh talent and unique concepts resulting in a beautifully tailored product. ^[1]