Body Central (RETAILER)
Body Central (RETAILER)
Founded in 1972, Body Central is a growing, multi-channel, specialty retailer offering on-trend, quality apparel and accessories at value prices.
Body Central operates specialty apparel stores under the Body Central and Body Shop banners, as well as a direct business comprised of the Body Central catalog and e-commerce website at www.bodyc.com.
Body Central targets women in their late teens and twenties from diverse cultural backgrounds who seek the latest fashions and a flattering fit.
Body Centrals stores feature an assortment of tops, dresses, bottoms, jewelry, accessories and shoes sold primarily under its exclusive Body Central and Lipstick labels.
Body Central continually updates its merchandise and floor sets with an emphasis on coordinated outfits presented by lifestyle to give its customers a reason to shop its stores frequently.
As of June 29, 2013, Body Central had 286 stores located in fashion retail venues across 28 states in the South, Mid-Atlantic and Midwest.