Ayse Birsel has been designing award-winning products for over twenty years.

She is the co-founder of Birsel + Seck, an innovative design studio in New York that partners with leading brands and Fortune 500 companies, including Target, Herman Miller, Hewlett Packard, Johnson & Johnson, Toyota and TOTO.

She has also consulted GE, Hasbro, The Drucker Institute, and Bridgestone Turkey, among others, on design thinking, strategy and innovation projects.

Called affectionately by the press the “Queen of Toilets” and “Queen Bee” for her bathroom designs and office systems respectively, she brings new solutions to old problems by thinking differently, using her user-centered, humanistic design approach and her unique process, Deconstruction:Reconstruction.

Ayse is also known for her acclaimed workshops, Design the Life You Love for individuals and Design the Work You Love for corporations, applying her design process to help people design their life and work respectively.

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