Overview

Autoportal is an online automotive platform aimed at well-informed car buying in India.

It provides a 360° solution to any prospective car buyer in India.

The business model of Autoportal has authorized dealer outlets as sellers that deliver the car to the customer.

History

Autoportal was founded in [Ukraine] by Anton Rublevskyy ^[0], who had led other portals like Technoportal.ua and Autoportal.ua, founded in 2007 and 2008, respectively.

After the acceptance of the automotive portal in Ukraine, Anton decided to plunge into the Indian market and co-founded Autoportal.com in 2013 with Sagar Das, with its headquarters in Gurgaon, India ^{[2] [2]}

Services

Autoportal provides catalog information on all the automotive brands present in [India], along with their on-road price information, dealer information, expert tet drive review articles and videos, user reviews, and a lot more.

Autoportal has tied up with several partners to provide Finance and Insurance services ^[7].

The website also features content categories like national and international automotive news, articles, car comparison tools and reviews, etc.

Presence & Distribution

Autoportal is present across major Indian cities.

By the end of 2016, Autoportal had collaborated with more than 600 [dealers] across more than 20 cities.

Growth & Accomplishments

Autoportal has a user base of about 8 million online customers and over 4500 transactions had been done through the platform in Q2 2016 ^[8].

The website also has a YouTube channel on road test videos, user reviews and comparison stories, having a subscriber base of over 1,03,000 ^[9].