Asheesh Birla
Asheesh Birla
Asheesh Birla is one of the foremost figures in the Blockchain market. Asheesh Birla is popular as an Executive member and the Senior Vice President of Product and Corporate Development of Ripple.[12] Asheesh Birla is currently a Board member at Bitso. He is also a Board observer at MoneyGram.[1][13]
Education
Asheesh Birla graduated from the University of Michigan with a Bachelor's degree in Economics in the field of Computer Science. Asheesh Birla proceeded to Wharton School of the University of Pennsylvania for his MBA program.
Career
Asheesh Birla began his career at Thomson Reuters in December 2002. Asheesh Birla served as the Software Engineer, he also developed a publishing platform for authors, teachers, and students. Asheesh Birla was transitioned to the Vice president, Technology in October 2005. As the Vice President of Thomson Reuters, he created new digital products for Thomson Learning's higher education & k12 businesses.[14]
Asheesh Birla became the Vice President, eCommerce at Thomson Reuters / Cengage Learning (Belmont, CA ) in July 2009.
At Thomson Reuters/ Cengage Learning, he was responsible for the launching and running of the Cengage Learning Textbook rental business www.cengagebrain.com , he drove growth through sales force, online marketing, and viral marketing campaigns , he developed and execute a sales force strategy for selling textbook rentals on campuses to students and faculty , he developed marketing collateral and sales force training to drive students to www.cengagebrain.com , he estimated pricing for rental titles and bundles , among other functions.
Asheesh Birla joined Kno, Inc. (Acquired by Intel) as a Director, Product Management in March 2010.
He was able to launch an award-winning iPad application for purchasing and consuming textbooks online for the period of one year three months of his employment. Asheesh Birla was at Kidaptive (Palo Alto, California) in 2011 as an Advisor.
Asheesh Birla was a Board Observer of NIUM (Singapore) from March 2019 to April 2020. Presently, Asheesh Birla is a Board Member of Bitso Mexico City Area, Mexico). He is currently a Board Observer at MoneyGram International .
Presently, He is also a Guest Lecturer in The Wharton School (Greater Philadelphia Area).
Asheesh Birla Joined Ripple in 2013, and he is currently an executive member and the Senior Vice President of Product Management and Corporate Development of Ripple (San Franciso). [2]