Amit Mehra
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Amit Mehra
Amit Mehra
Amit is the Founder and Managing Director of Reuters Market Light (RML).
Inspired by the idea of a colleague, Amit started building RML in 2006, now a pioneering and award-winning business that sells a highly personalized information service over mobile phones to the farming community.
Farmers subscribing get decision-critical information across the crop cycle, irrespective of operators and handsets, in their local language, and as per their individual crop, markets and location preferences.