The ouija ( /ˈwiːdʒə/ WEE-jə or /ˈwiːdʒi/ WEE-jee), also known as a spirit board or talking board , is a flat board marked with the letters of the alphabet, the numbers 0–9, the words "yes", "no", "hello" (occasionally), and "goodbye", along with various symbols and graphics. It uses a small heart-shaped piece of wood or plastic called a planchette. Participants place their fingers on the planchette, and it is moved about the board to spell out words. "Ouija" is a trademark of Hasbro, Inc.,  but is often used generically to refer to any talking board. According to Hasbro, players take turns asking questions and then "wait to see what the planchette spells out" for them. 
Following its commercial introduction by businessman Elijah Bond on July 1, 1890,  the ouija board was regarded as a parlor game unrelated to the occult until American spiritualist Pearl Curran popularized its use as a divining tool during World War I. Spiritualists believed that the dead were able to contact the living and reportedly used a talking board very similar to a modern ouija board at their camps in Ohio in 1886 to ostensibly enable faster communication with spirits. 
Some Christian denominations have "warned against using ouija boards", holding that they can lead to demonic possession. Occultists, on the other hand, are divided on the issue, with some saying that it can be a positive transformation; others reiterate the warnings of many Christians and caution "inexperienced users" against it.
Paranormal and supernatural beliefs associated with Ouija have been harshly criticized by the scientific community, since they are characterized as pseudoscience. The action of the board can be parsimoniously explained by unconscious movements of those controlling the pointer, a psychophysiological phenomenon known as the ideomotor effect.  
One of the first mentions of the automatic writing method used in the ouija board is found in China around 1100 AD, in historical documents of the Song Dynasty. The method was known as fuji "planchette writing". The use of planchette writing as an ostensible means of necromancy and communion with the spirit-world continued, and, albeit under special rituals and supervisions, was a central practice of the Quanzhen School, until it was forbidden by the Qing Dynasty. Several entire scriptures of the Daozang are supposedly works of automatic planchette writing. According to one author, similar methods of mediumistic spirit writing have been practiced in ancient India, Greece, Rome, and medieval Europe.
As a part of the spiritualist movement, mediums began to employ various means for communication with the dead. Following the American Civil War in the United States, mediums did significant business in presumably allowing survivors to contact lost relatives. The ouija itself would be created and named in Baltimore, Maryland, in 1890, but the use of talking boards was so common by 1886 that news reported the phenomenon taking over the spiritualists' camps in Ohio. 
Commercial parlor game
Businessman Elijah Bond had the idea to patent a planchette sold with a board on which the alphabet was printed, much like the previously existing talking boards. The patentees filed on May 28, 1890 for patent protection and thus are credited with the invention of the Ouija board. Issue date on the patent was February 10, 1891. They received . Bond was an attorney and was an inventor of other objects in addition to this device.
An employee of Elijah Bond, William Fuld, took over the talking board production. In 1901, Fuld started production of his own boards under the name "Ouija".  Charles Kennard (founder of Kennard Novelty Company which manufactured Fuld's talking boards and where Fuld had worked as a varnisher) claimed he learned the name "Ouija" from using the board and that it was an ancient Egyptian word meaning "good luck." When Fuld took over production of the boards, he popularized the more widely accepted etymology: that the name came from a combination of the French and German words for "yes". 
The Fuld name became synonymous with the Ouija board, as Fuld reinvented its history, claiming that he himself had invented it. The strange talk about the boards from Fuld's competitors flooded the market, and all these boards enjoyed a heyday from the 1920s through the 1960s. Fuld sued many companies over the "Ouija" name and concept up until his death in 1927. In 1966, Fuld's estate sold the entire business to Parker Brothers. Hasbro purchased the product line in 1991 and continues to hold all trademarks and patents. About ten brands of talking boards are sold today under various names. 
The ouija phenomenon is considered by the scientific community to be the result of the ideomotor response.  Michael Faraday first described this effect in 1853, while investigating table-turning. 
Various studies have been produced, recreating the effects of the ouija board in the lab and showing that, under laboratory conditions, the subjects were moving the planchette involuntarily.   A 2012 study found that when answering yes or no questions, ouija use was significantly more accurate than guesswork, suggesting that it might draw on the unconscious mind. Skeptics have described ouija board users as 'operators'.  Some critics noted that the messages ostensibly spelled out by spirits were similar to whatever was going through the minds of the subjects.  According to Professor of neurology Terence Hines in his book Pseudoscience and the Paranormal (2003):
The planchette is guided by unconscious muscular exertions like those responsible for table movement. Nonetheless, in both cases, the illusion that the object (table or planchette) is moving under its own control is often extremely powerful and sufficient to convince many people that spirits are truly at work... The unconscious muscle movements responsible for the moving tables and Ouija board phenomena seen at seances are examples of a class of phenomena due to what psychologists call a dissociative state. A dissociative state is one in which consciousness is somehow divided or cut off from some aspects of the individual's normal cognitive, motor, or sensory functions.
Ouija boards have been criticized in the press since their inception, having been variously described as " 'vestigial remains' of primitive belief-systems" and a con to part fools from their money.  Some journalists have described reports of ouija board findings as 'half truths' and have suggested that their inclusion in national newspapers lowers the national discourse overall. 
Use in creation of literature
Ouija boards have been the source of inspiration for literary works, used as guidance in writing or as a form of channeling literary works. As a result of Ouija boards' becoming popular in the early 20th century, by the 1920s many "psychic" books were written of varying quality often initiated by ouija board use.
Pearl Lenore Curran (February 15, 1883 – December 4, 1937), alleged that for over 20 years she was in contact with a spirit named Patience Worth. This symbiotic relationship produced several novels, and works of poetry and prose, which Pearl Curran claimed were delivered to her through channelling Worth's spirit during sessions with a ouija board, and which works Curran then transcribed.
In late 1963, Jane Roberts and her husband Robert Butts started experimenting with a ouija board as part of Roberts' research for a book on extra-sensory perception. According to Roberts and Butts, on December 2, 1963 they began to receive coherent messages from a male personality who eventually identified himself as Seth, culminating in a series of books dictated by "Seth".
In 1982, poet James Merrill released an apocalyptic 560-page epic poem titled The Changing Light at Sandover , which documented two decades of messages dictated from the Ouija board during séances hosted by Merrill and his partner David Noyes Jackson. Sandover , which received the National Book Critics Circle Award in 1983,  was published in three volumes beginning in 1976. The first contained a poem for each of the letters A through Z, and was called The Book of Ephraim . It appeared in the collection Divine Comedies , which won the Pulitzer Prize for Poetry in 1977.  According to Merrill, the spirits ordered him to write and publish the next two installments, Mirabell: Books of Number in 1978 (which won the National Book Award for Poetry)  and Scripts for the Pageant in 1980.
Since early in the ouija board's history, it has been criticized by several Christian groups including Roman Catholics. Catholic Answers , a Christian apologetics organization, states that "The Ouija board is far from harmless, as it is a form of divination (seeking information from supernatural sources)."  In 2001, Ouija boards were burned in Alamogordo, New Mexico, by fundamentalist groups alongside Harry Potter books as "symbols of witchcraft."    Religious criticism has also expressed beliefs that the Ouija board reveals information which should only be in God's hands, and thus it is a tool of Satan. A spokesperson for Human Life International described the boards as a portal to talk to spirits and called for Hasbro to be prohibited from marketing them. 
- Dick Brooks, of the Houdini Museum in Scranton, Pennsylvania, uses a Ouija board as part of a paranormal and seance presentation. 
- Jane Roberts contacted Seth initially through the Ouija board an 'energy personality essence no longer focused in the physical world'. The book Seth Speaks was an explanation of reality by Seth.
- G. K. Chesterton used a Ouija board in his teenage years. Around 1893, he had gone through a crisis of scepticism and depression, and during this period Chesterton experimented with the Ouija board and grew fascinated with the occult.
- Early press releases stated that Vincent Furnier's stage and band name " Alice Cooper " was agreed upon after a session with a Ouija board, during which it was revealed that Furnier was the reincarnation of a 17th-century witch with that name. Alice Cooper later revealed that he just thought of the first name that came to his head while discussing a new band name with his band. 
- Poet James Merrill used a Ouija board for years and even encouraged entrance of spirits into his body. Before he died, he recommended that people must not use Ouija boards.
- Former Italian Prime Minister Romano Prodi claimed under oath that, in a séance held in 1978 with other professors at the University of Bologna, the "ghost" of Giorgio La Pira used a Ouija to spell the name of the street where Aldo Moro was being held by the Red Brigades. According to Peter Popham of The Independent : "Everybody here has long believed that Prodi's Ouija board tale was no more than an ill-advised and bizarre way to conceal the identity of his true source, probably a person from Bologna's seething far-left underground whom he was pledged to protect." 
- The Mars Volta wrote their album Bedlam in Goliath (2008) based on their alleged experiences with a Ouija board. According to their story (written for them by a fiction author, Jeremy Robert Johnson), Omar Rodriguez Lopez purchased one while traveling in Jerusalem. At first the board provided a story which became the theme for the album. Strange events allegedly related to this activity occurred during the recording of the album: the studio flooded, one of the album's main engineers had a nervous breakdown, equipment began to malfunction, and Cedric Bixler-Zavala's foot was injured. Following these bad experiences the band buried the Ouija board. 
- In the murder trial of Joshua Tucker, his mother insisted that he had carried out the murders while possessed by the Devil, who found him when he was using a Ouija board. 
- Bill Wilson, the co-founder of Alcoholics Anonymous, used a Ouija board and conducted seances in attempts to contact the dead. 
- Much of William Butler Yeats's later poetry was inspired, among other facets of occultism, by the Ouija board. Yeats himself did not use it, but his wife did. 
- In London in 1994, convicted murderer Stephen Young was granted a retrial after it was learned that four of the jurors had conducted a Ouija board séance and had "contacted" the murdered man, who had named Young as his killer. Young was convicted for a second time at his retrial and jailed for life.   
- Aleister Crowley had great admiration for the use of the ouija board and it played a passing role in his magical workings.  Jane Wolfe, who lived with Crowley at Abbey of Thelema, also used the Ouija board. She credits some of her greatest spiritual communications to use of this implement. Crowley also discussed the Ouija board with another of his students, and the most ardent of them, Frater Achad ( Charles Stansfeld Jones): it is frequently mentioned in their unpublished letters. In 1917 Achad experimented with the board as a means of summoning Angels, as opposed to Elementals. In one letter Crowley told Jones: "Your Ouija board experiment is rather fun. You see how very satisfactory it is, but I believe things improve greatly with practice. I think you should keep to one angel, and make the magical preparations more elaborate." Over the years, both became so fascinated by the board that they discussed marketing their own design. Their discourse culminated in a letter, dated February 21, 1919, in which Crowley tells Jones, "Re: Ouija Board. I offer you the basis of ten percent of my net profit. You are, if you accept this, responsible for the legal protection of the ideas, and the marketing of the copyright designs. I trust that this may be satisfactory to you. I hope to let you have the material in the course of a week." In March, Crowley wrote to Achad to inform him,"I'll think up another name for Ouija." But their business venture never came to fruition and Crowley's new design, along with his name for the board, has not survived. Crowley has stated, of the Ouija Board that,
There is, however, a good way of using this instrument to get what you want, and that is to perform the whole operation in a consecrated circle, so that undesirable aliens cannot interfere with it. You should then employ the proper magical invocation in order to get into your circle just the one spirit you want. It is comparatively easy to do this. A few simple instructions are all that is necessary, and I shall be pleased to give these, free of charge, to any one who cares to apply.
- E. H. Jones and C. W. Hill, whilst prisoners of the Turks during the First World War, used a Ouija board to convince their captors that they were mediums as part of an escape plan. 
In popular culture
Ouija boards have figured prominently in horror tales in various media as devices enabling malevolent spirits to spook their users. Most often, they make brief appearances, relying heavily on the atmosphere of mystery the board already holds in the mind of the viewer, in order to add credence to the paranormal presence in the story being told.
In Stephen King's post-apocalyptic novel The Stand , Nadine Cross is contacted by Randall Flagg (also known as the dark man or Satan's Imp) twice via Ouija board. The first time is unintentionally, in college; the second time, in post-plague Boulder, she deliberately opens herself up to the communication, with dire consequences.
The Ouija Board (Paranormal Adventure Series Book 1) by Shelby White centers on a group of friends who unintentionally release evil through their use of a Ouija board, as does The Harrowing by Alexandra Sokoloff.
Issue #79 of Bart Simpson , a comic book series based on The Simpsons, contains a story called "The Demon" in which Bart and Lisa find a Ouija board and unleash a demon. Issue #10 of Bart Simpson's Treehouse of horror contains the story "Scareway to Heaven" in which a Ouija board results in demon possession.
The Invisible Histories of the Spiral Mountain; or The Hymns of Melchizedek, an occult novel by Christopher of Detroit, contains several chapter that use the talking board for communication with the protagonist's higher self.
The Uninvited, made in 1944, features a scene with an impromptu board the characters put together. The 1973 blockbuster film, The Exorcist , also uses a ouija board to explain why the young girl becomes possessed. Alison's Birthday has one too, with its claustrophobia-inducing filming, as do the films Deadly Messages and Awakenings. The earliest Western film to hinge its entire plot around the (mis)use of a Ouija board, Witchboard (1986), makes a nod to The Exorcist (where there is a sequence in which a board is used), with a main character called Linda, and her partner quipping "So what you're telling me is... that I'm living with Linda Blair?" Witchboard was so successful it spawned two sequels: Witchboard 2: The Devil's Doorway , and Witchboard III: The Possession . In the same year as the first of the trilogy, the film Spookies also had its own Ouija board scene. What Lies Beneath (2000) also includes a séance scene with a board. Paranormal Activity (2007) involved a violent entity haunting a couple that becomes powerful when the man uses a Ouija board, despite the woman's objection. Another 2007 film, Ouija , depicted a group of adolescents whose use of the board causes a murderous spirit to follow them, while four years later, The Ouija Experiment portrayed a group of friends whose use of the board opens, and fails to close, a portal between the worlds of the living and the dead.  The 2014 film Ouija featured a group of friends whose use of the board prompted a series of deaths.  That film was followed by a 2016 prequel, Ouija: Origin of Evil , which also features the device.
- List of topics characterized as pseudoscience
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Practically since its invention a century ago, mainstream Christian religions, including Catholicism, have warned against the use of oujia boards, claiming that they are a means of dabbling with Satanism (Hunt 1985:93-95). Occultists are divided on the oujia board's value. Jane Roberts (1966) and Gina Covina (1979) express confidence that it is a device for positive transformation and they provide detailed instructions on how to use it to contact spirits and map the other world. But some occultists have echoed Christian warnings, cautioning inexperienced persons away from it.
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In particular, Ouija boards and automatic writing are kin in that they can be practiced and explained both by parties who see them as instruments of psychological discovery; and both are abhorred by some religious groups as gateways to demonic possession, as the abandonment of will and invitation to external forces represents for them an act much like presenting an open wound to a germ-filled environment.
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