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Jon Kortajarena

Jon Kortajarena

Jon Kortajarena Redruello (born 19 May 1985)[3] is a Spanish model and actor. He has landed advertising campaigns for Just Cavalli, Versace, Giorgio Armani, Bally, Etro, Trussardi, Diesel, Mangano, Lagerfeld, Pepe Jeans but notably H&M, Zara, Guess and Tom Ford for his consecutive seasons with the brands.[4] On 26 June 2009, Forbes ranked Jon Kortajarena 8th in The World's 10 Most Successful Male Models.[5]

Kortajarena currently ranks number 4 on Models.com's Top 25 The Money Guys list.[6]

Jon has following of over 2.1 million on Instagram.

Jon Kortajarena
Jon Kortajarena Redruello

Bilbao, Spain
Modeling information
Height1.88 m (6 ft 2 in)[1]
Hair colorChestnut[1]
Eye colorGreen[1]
AgencyThe Lions(New York) Success Models (Paris)Why Not Model Management(Milan)Select Model Management(London) View Management (Barcelona) YC Models (Brussels) Scoop Models (Copenhagen)[2]


Early life and career

Kortajarena was born in Bilbao (Biscay), in the Basque Country, Spain. He was discovered in September 2003 while vacationing in Barcelona when he accompanied a friend who was invited to attend a fashion show. While there, a booker noticed him and persuaded him to give the fashion world a go. His first professional experience was in a Madrid Fashion Week show for Roberto Verino.[7] He left Bilbao, his hometown, and ventured into the fashion industry in Paris. In 2004, at the age of 18, Kortajarena became the face of Just Cavalli for Roberto Cavalli's spring campaign which quickly jet started his career.[7] He made his international fashion show debut at the fall Milan and Paris fashion weeks for Emporio Armani and John Galliano.[4] Two months later, in New York, Steven Meisel photographed him for Versace.[7] Kortajarena's other runway credentials include walking for Bottega Veneta, Dolce & Gabbana, Salvatore Ferragamo, Carolina Herrera, Giorgio Armani, John Galliano, and Chanel in Milan and Paris.[4] Kortajarena appeared in a commercial for the sugar-free, Fanta Z "Mediterraneo", a TV ad in 2005 which poked fun at the departed Fanta Lite.[8] Its content, though, quickly drew complaints in Britain and it eventually became restricted to the post-9pm broadcasts.[9]


Kortajarena (right) with Matthew Goode, Tom Ford, Julianne Moore, Colin Firth and Nicholas Hoult at the 66th Venice Film Festival.

Kortajarena (right) with Matthew Goode, Tom Ford, Julianne Moore, Colin Firth and Nicholas Hoult at the 66th Venice Film Festival.

In 2007, Kortajarena signed with GUESS? and renewed his contract again in 2008. With new campaigns on the stands, Terry Richardson photographed Kortajarena for Tom Ford alongside Noah Mills and became the label’s signature male model for the next consecutive seasons.[4][10] He was featured on the cover of the spring/summer 2008 issue of L'Officiel Hommes magazine, devoting him 200 pages, with the cover title reading "200 Pages of Fashion with Jon Kortajarena".[8]

It was the first time a male model had achieved this and consequently it became a reference in the industry; other models to follow such honor were Andres Velencoso and Arthur Sales.[11][12][13] For the 2009 spring men’s wear and eyewear advertising campaigns Jon was art directed and photographed, for the first time, by Tom Ford himself.[10]

On 26 June 2009, Forbes published its list of The World's 10 Most Successful Male Models ranking Kortajarena in 8th place.[5] In November Kortajarena was named by German GQ as Model of the Year.[14] Spain's Marie Claire awards "Prix de la Moda" awarded him Best Spanish Model for 2009.[15]


Breaking into 2010 with ad campaigns for H&M, True Trussardi and Esprit;[16] Kortajarena modeled alongside Alexa Chung for Pepe Jeans fall/winter Campaign.[17] He was in the Next autumn/winter campaign and in its TV advert that launched on 10 September, alongside Emanuela de Paula.[18]

In 2011 he was selected as one of the models to star in Lacoste's $66 million new advertising concept under the new tagline, "Unconventional Chic". The ads were shot by Mert and Marcus showing models wearing the iconic white Lacoste polo shirts worn over eveningwear.[19] He fronted the cover of the March 2011 issue of Vogue Spain alongside Anja Rubik and compatriot Andres Velencoso.[20] Described as "an icon of charm and masculinity", Kortajarena was chosen as the protagonist for the special video version of Roberto Cavalli Men's Spring/Summer 2012 runway and opened the show held at the Palazzo Serbelloni in Milan.[21][22] For the fall campaigns he became the face of David Yurman for the third consecutive time and was photographed by legendary photographer Peter Lindbergh.[23]

Personal life

Jon Kortajarena was born in Bilbao, Spain, and now lives in Shoreditch, London. He speaks Basque, Spanish, and English. He went to an ikastola school up until he was 10 years old, but due to traveling he went on to enroll in public, private, and Catholic schools thereafter.[24] His mother is a hairdresser and she often styles his hair.[25] If he was not modeling he would be a full-time actor; however, he notes that interior designing and photography are some fields he has always been curious about. His hobbies include watching films, reading books by Hermann Hesse, sunbathing, going to the mountains with friends, and listening to music. He describes himself as an 'ultimate romantic'. Some of his favorite novels include Perfume, The Wheel of Life by Elisabeth Kübler-Ross, and Siddhartha.[25][26] He dated Welsh actor Luke Evans.[27]

Ad campaigns

2016F/W·Fergie Music Video"M.I.L.F.$"
2015F/W·Madonna Music Video "Bitch I'm Madonna"
2013F/W·HUDSON Jeans
2012F/W·, ZARA, David Yurman, Madonna Music Video "Girl Gone Wild", Roberto Cavalli, 3 Vogue covers
Pepe Jeans·Replay·David Yurman·F/W****·**David Yurman, Karl Lagerfeld, Lacoste.
H&M·Matinique·Mangano·Esprit·Mauro Grifoni·Trussardi Jeans·Etienne Aigner·F/W****·**Trussardi Jeans·H&M
··Matinique··Pepe Jeans·Esprit·David Yurman·212 VIP fragrance
Diesel·Tom Ford·Etro·Guess·F/W****·**H&M·Matinique·Mangano·Tom Ford Eyewear·Jaeger·Mauro Grifoni
Guess·Etro·Mango·Tom Ford Eyewear·Trussardi·W**·Carlo Pignatelli**·**Guess·Tom Ford·JPG Jeans·John Richmond·Wormland
Guess·F/W****·** Armani
Just Cavalli·F/W****·**Versace
Sources: Models.com[33], The Fashionisto[34], Armani-07[35]




2009A Single ManCarlos
2018The Aspern PapersJeffrey Aspern


2017QuanticoFelix CordovaABCRecurring role
2018La VerdadMarcos EguiaTelecincoMain role
2019High SeasNicolás VázquezNetflixMain role

Music video

2012"Girl Gone Wild"Madonna
2015"Bitch I'm Madonna"Madonna
2016"M.I.L.F. $"Fergie
"Wolves"Kanye West


Citation Linkweb.archive.orgThe Internet Fashion Database – Jon Kortajarena Archived 5 May 2010 at the Wayback Machine
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Citation Linkmodels.comhttps://models.com/models/Jon-Kortajarena
Sep 29, 2019, 8:51 PM
Citation Linkwww.imdb.comJon Kortajarena on IMDb
Sep 29, 2019, 8:51 PM
Citation Linknymag.comNew York Magazine Profile – Jon Kortajarena
Sep 29, 2019, 8:51 PM
Citation Linkwww.forbes.comForbes: The World's 10 Most Successful Male Models
Sep 29, 2019, 8:51 PM
Citation Linkmodels.comMODELS.COM 25 Top Money Guys
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Citation Linkwww.marie-claire.es"Jon Kortajarena y Cristina Tosio". Marie Claire. G+J España. 14 May 2009. Archived from the original on 21 December 2010. Retrieved 22 January 2011.
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Citation Linknymag.com"Spanish Hottie Jon Kortajarena Nabs 200 Pages in 'L'Officiel Hommes'". New York Magazine. New York Media LLC. 13 February 2008.
Sep 29, 2019, 8:51 PM
Citation Linkwww.brandrepublic.comPearlman, Julia (6 July 2005). "er's Fanta Z TV ad gets restriction after kids copy spitting". Brand Republic. Haymarket Media. Archived from the original on 2 January 2013. Retrieved 24 April 2010.
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Citation Linkwww.wwd.comScheidnes, Jean (3 February 2009). "Tom Ford, Lensman..." Women's Wear Daily. Fairchild Fashion Group. Retrieved 10 February 2011.
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Citation Linkmodels.com"It's Official!". models.com. 16 February 2010. Retrieved 28 December 2014.
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Citation Linkwww.trumansays.comPlattner, Seth (11 December 2008). "Models we love: Jon Kortajarena (and his foot fetish)". Truman Says. Out.com. Archived from the original on 17 July 2011. Retrieved 10 February 2011.
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Citation Linkwww.ohlalamag.comSteph, Alek (10 March 2009). "WHERE THERE'S SHOES..."
Sep 29, 2019, 8:51 PM
Citation Linkvglmen.blogspot.comJon Kortajarena is GQ Germany's Model of the Year!
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Citation Linkwww.marie-claire.es"Jon Kortajarena, Prix Marie Claire Mejor Modelo Español". Marie Claire.
Sep 29, 2019, 8:51 PM
Citation Linkwww.wwd.comBarker, Barbara (14 January 2010). "Rising Stars: Young Celebrities On Their Way Up". WWD. Fairchild Fashion Group. Retrieved 20 January 2011.
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Citation Linkfashion.telegraph.co.ukWhite, Belinda (6 August 2010). "Alexa Chung upstaged by M.O.M (model of the moment)". The Daily Telegraph. Telegraph Media Group Limited. Archived from the original on 23 July 2011. Retrieved 13 January 2011.
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Citation Linkwww.mad.co.uk"Next goes continental for latest TV ad". Mad.co.uk. 10 September 2010. Retrieved 12 October 2010.
Sep 29, 2019, 8:51 PM
Citation Linkwww.wwd.com"Memo Pad: Lacoste's New Look... Hail, Mario Testino..." WWD. 28 December 2010. Retrieved 3 January 2011.
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Citation Linknymag.comOdell, Amy (4 March 2011). "Anja Rubik Covers Spanish Vogue All Smoky-Eyed; Martin Margiela Launches Fragrance". New York Magazine. Retrieved 5 July 2011.
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