Ø is a unique dual-token, tri-product platform designed to bring real-world financial services to holders of digital assets, whilst also bringing capital from the crypto-economy into small businesses to stimulate growth for both investors and local economies.
Ø is the evolution of the venture capital and wealth management firm, Geneviève (company). Originally founded by Fabien Dureuil in 2014, the firm enjoyed much success and entered the world of cryptocurrency in summer 2017. Now, in June 2018, the company have undergone a dramatic rebranding in order to appeal to a broader market audience and achieve bigger ambitions than originally set out. Following the gestation period, Ø aims to become the first of its kind, a true crypto union. With a team of over 20 dedicated men and women, from a host of varied backgrounds, the team have lofty aspirations for the future. 
Banking has been revolutionised since the 18th-century weavers sharing yarn and oatmeal, where, social trust has been moving towards a centralized body; however, in today’s age of cryptocurrency, blockchain technology has opened the doors for decentralized banking, unanimous trust and a fair distribution of resources.
Ø brings together a society of members, all of whom share the same financial goals and values, pooling together their crypto assets through securitized tokens, and in doing so, becoming co-owners of the cooperative.
As the world’s first crypto union, Ø utilizes blockchain technology to offer efficiency, security and transparency by way of its social structure. By extension, Ø ensures that all generated and surplus resources will be utilized in the financial interest of its members. Ø is eclipsing the traditional way of banking. 
ØPAY: spend without exchanging cryptocurrencies and live without worries.
ØINVEST: secure and diversify with tailor-made financial products.
ØLIFT: optimize its assets and access a world of high-end services.