Ian Scherzer

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Ian Scherzer is a serial entrepreneur and investor based in Bridgewater, New Jersey​. He is the founder of iCity Repair​, a full service smart phone repair facility.


Early Life and Education

Scherzer grew up in Bridgewater and from an early age knew that he was going to be an entrepreneur. When he was in 7th grade, Ian would sell candy bars out of his locker. He attended Bridgewater-Raritan High School​ where he was part of Sigma Alpha Rho​, a Jewish fraternity. One of his influences in his youth was Bill Gates​. After high school, Scherzer would enroll into the University of Hartford​ where he majored in Management Information Systems and minored in Insurance Finance in Hartford's Barney School of Business​. An active student, Scherzer was a member of Tau Epsilon Phi​ and volunteered for Habitat for Humanity. He graduated in 2007.[2]



Out of college, Scherzer worked as a Project Manager for Merrill Lynch​. He worked in the creative services department and was responsible for assisting consultants in providing communication materials to 401(k) clients. In the initial aftermath of the great recession​, Scherzer was let go from his position.


Scherzer's most successful venture has been iCity Repair, a smart phone repair facility. In 2009, Scherzer launched a computer store in New Brunswick, New Jersey​ after a man he met offered him free retail space for 3 months in promise of looking after his property while he was away. Scherzer accepted the offer and set up his business. When he opened his store, he noticed that his customer were bringing in their smart phones to be repaired more than computers. Seeing the opportunity, Scherzer pivoted to focus on smart phone repair and grew it to be a successful business.


Over the past 8 years, Scherzer has opened and closed 20 businesses. One of them includes a call center for tax relief called Community Tax Advisors. Scherzer has been interested in computers and innovating technology for all of his life. One of the earliest trends he was a part of was Bitcoin and was investing and mining it in 2010. Scherzer is an investor in shlocker.com which has products that are in Bed Bath & Beyond​. Scherzer mentors and supports local entrepreneurs and helped formed a startup accelerator in the Princeton area.


Personal Life

In his free time, Ian loves to participate in outdoor activities such as skiing and mountain biking. Ian married his high school sweetheart and has two kids. One of his goals in life is to become a full-time philanthropist. Scherzer lives by the mantrom "All Failures Are Milestones" as a way to remind himself of how you can use lesson one learns in tangible success.

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Created: 04/14/2018 12:55:23 AM UTC
Last Modified: 04/14/2018 08:05:42 PM UTC