Manuel Gutierrez (born April 4, 1991)[9], known professionally as Manny MUA, is a make-up artist, YouTuber, beauty blogger, and beauty influencer.[6] He is the first male brand ambassador for make-up brand Maybelline.[3][6] He has a social media presence that includes 4 million followers on YouTube and over 4 million on Instagram.[4]




Gutierrez first became interested in make-up after watching his mother do her make-up during his childhood.[10] He later worked at Sephora and MAC.[3] He began his YouTube channel in 2014.[10] He regularly posts make-up tutorials, make-up first impressions, and beauty tips.[10] He has collaborated with Makeup Geek on an eye-shadow palette and Ofra Cosmetics on lip products.[11]

In 2017, Gutierrez and fellow YouTuber Shayla Mitchell were announced as brand ambassadors for Maybelline, specifically Colossal Big Shot Mascara.[3][12] He is the first male brand ambassador for the brand.[3][6] He is the second male to be chosen as a spokesperson for a beauty brand after James Charles who had been previously announced as a spokesperson for CoverGirl in October 2016.[3] Later that year, Gutierrez and friend Jeffree Star announced a collaboration for Star's make-up brand to debut in April.[13] After the announcement, Black Moon Cosmetics sued the duo for copyright and trademark infringement alleging that they had copied their logo without permission.[14] The lawsuit was later resolved.[14] In April 2017, Gutierrez was the only male to make People magazine's annual "Most Beautiful" list.[6][4] In 2018, he was named to Forbes' annual list of "30 under 30" in the Arts and Style category.[4]

Personal life

Gutierrez grew up in a Mormon family and has two younger brothers.[9][10] He identifies as gay[10] and has described being sent to therapy as a teenager to "reverse the effects of being gay", though he was allowed to stop after six months as he became depressed during the ineffective treatment.[10][11]

Before deciding on a career in beauty, Gutierrez planned to attend medical school with aspirations of becoming a plastic surgeon.[3][11] He has a Bachelor's degree from San Diego State University.[4]

He lives in Los Angeles, California.[6] He has vitiligo.[15]